Impossible to tell without some info from support.
Although it hasn't impacted me yet I have asked support about it and (again) about the app login problem but I haven't heard anything back yet.
Unfortunately things really seem to be going downhill lately...
Just a quick update I contacted live chat on Monday afternoon and the rep activated my membership,though I still can't log into the app,suggest anyone on the same boat does the same
That's good to know.
Thanks for posting that as it may help others.